The World’s Biggest & Most Magical Gathering
February 18th – 21st, 2027
Can We Top the Unforgettable 2026?
After what many have hailed as one of the finest conventions in recent years, the question on everyone’s lips is simple: can 2027 possibly top 2026?
The bar has been set incredibly high. The 2026 convention delivered unforgettable performances, an electric atmosphere, and a global gathering of magical talent that reminded us all why Blackpool remains the heart of the magic world. But if there’s one thing this convention has proven time and again, it’s that the next year always finds a way to surprise us.
Already Breaking Records
Preparations for the 2027 convention are well underway—and the early signs are nothing short of extraordinary.
We are delighted to announce that 107 dealers from 29 countries have already secured their places in the Dealers Hall. Even more exciting, 11 of these will be first-time dealers, bringing fresh ideas, new innovations, and exclusive products to explore.
This growing international presence reinforces what makes Blackpool so special: it’s not just a convention—it’s a global celebration of magic.
World-Class Talent on the Way
Behind the scenes, plans are coming together for another outstanding lineup. Many artistes are already booked, promising a programme packed with talent, creativity, and world-class entertainment.
As tradition dictates, the full list of performers will be announced later in the year, building anticipation and excitement as we get closer to the event.
Expect the Unexpected
If history has taught us anything, it’s to always expect the unexpected. Alongside the incredible shows, lectures, and dealer experiences, there are rumours of a surprise event or two in the works.
What could they be? That’s part of the magic.
The Countdown Begins, Can we top 2026?
Whether you’re a returning attendee or planning your first visit, 2027 is shaping up to be something truly special. The challenge has been set—to follow one of the greatest conventions in recent memory—but if the early momentum is anything to go by, we may be about to witness something even more remarkable.
Join us in Blackpool and be part of the answer.
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